Purpose
A Business Portfolio is a richer public page for showing your story, work, products, services, gallery and contact information.
Tell a real story
Use your own business history, experience and achievements. Keep dates, locations, client counts, awards and certifications accurate.
Show your best work
Use high-quality images that clearly represent your work. A smaller number of strong images is better than many repeated or unrelated images.
Products and services
Use clear names, short descriptions and realistic prices or price ranges where you choose to publish them.
Before and after content
If you show before/after work, make sure the comparison is genuine, not misleading, and appropriate for public viewing.
Client names and projects
Do not publish confidential client information, private documents, addresses, contracts or project material without permission.
Branding
You can use your logo, brand colours and marketing copy, but do not imitate another brand in a way that may confuse customers.
Contact and calls to action
Keep phone, WhatsApp, website and social links working. Use clear actions such as Call, WhatsApp, Get Directions or Visit Website only where they apply.
Claims
Avoid guaranteed results, fake scarcity, fake reviews or unsupported claims such as 'No. 1', 'official', 'certified' or 'authorised' unless you can support the claim.
Updates
Refresh your portfolio when products, services, team, location, branding or key work changes.
Directory relationship
A portfolio can appear alongside a directory listing. The directory helps customers discover you, while the portfolio gives them more detail about your business.
What makes a useful portfolio
A strong portfolio should show real examples of your work, a clear explanation of services, a short business story, accurate contact details and useful images. Choose quality over quantity and keep older work updated when it no longer represents your current standard.
Client work and permissions
If your portfolio contains client photographs, logos, confidential work or personal information, make sure you have permission to publish it. Remove private details that are not necessary to demonstrate the work.
Claims, prices and availability
Do not promise results that you cannot reasonably support. If you show prices, delivery times or availability, keep them current or clearly state that they are examples and may change.
مقصد
Business Portfolio ایک زیادہ مکمل public page ہے جہاں business story، work، products، services، gallery اور contact information دکھائی جا سکتی ہے۔
حقیقی story لکھیں
اپنے business کی اصل history، experience اور achievements لکھیں۔ Dates، locations، client counts، awards اور certifications درست رکھیں۔
اپنا بہترین کام دکھائیں
High-quality images استعمال کریں جو واقعی آپ کے کام کو دکھائیں۔ بہت سی repeated images کے بجائے کم مگر اچھی images بہتر ہیں۔
Products اور services
واضح names، مختصر descriptions اور جہاں مناسب ہو realistic prices یا ranges دیں۔
Before/after content
Comparison حقیقی اور غیر misleading ہو اور public viewing کے لیے مناسب ہو۔
Clients اور projects
Permission کے بغیر confidential client information، private documents، addresses، contracts یا project material شائع نہ کریں۔
Branding
اپنا logo، colours اور marketing copy استعمال کریں، مگر کسی دوسرے brand کی ایسی نقل نہ کریں جو customer کو confuse کرے۔
Contact
Phone، WhatsApp، website اور social links working رکھیں۔ Call، WhatsApp، Directions یا Website buttons صرف مناسب جگہ استعمال کریں۔
Claims
Guaranteed results، fake scarcity، fake reviews یا 'No.1', 'official', 'certified' جیسے unsupported claims سے بچیں۔
Updates
Products، services، team، location، branding یا اہم work بدلنے پر portfolio update کریں۔
Directory relationship
Portfolio directory listing کے ساتھ ہو سکتا ہے۔ Directory customer کو آپ تک پہنچاتی ہے اور portfolio business کی زیادہ detail دکھاتا ہے۔
اچھا portfolio کیسا ہونا چاہیے
Portfolio میں حقیقی work examples، services کی واضح explanation، مختصر business story، درست contact details اور اچھی تصاویر ہونی چاہئیں۔ Quantity سے زیادہ quality پر توجہ دیں اور پرانا work update کریں۔
Client work اور permissions
اگر portfolio میں client photos، logos، confidential work یا personal information ہو تو publish کرنے کی اجازت لیں۔ غیر ضروری private details remove کریں۔
Claims، prices اور availability
ایسے results کا وعدہ نہ کریں جنہیں reasonable طور پر support نہ کیا جا سکے۔ Prices، delivery times یا availability دکھائیں تو انہیں current رکھیں یا واضح کریں کہ وہ example ہیں اور بدل سکتے ہیں۔